Demonstrate your support of children in need in our community by becoming an Official Operation Backpack® (OBP) Sponsor. Sponsorship comes from companies, individuals, foundations and other community groups making major financial contributions or major in-kind donations.

Benefits of sponsorship range from exclusive press releases announcing your support, logo placement on printed and digital marketing materials and social media acknowledgement to invitations to events and other unique opportunities. Last year, for instance, sponsors participated in ringing the closing bell at the NYSE, attended a Yankees game - in a luxury suite - where OBP was featured, were invited to a "wrap" cocktail reception and attended Media Day during Sort Week.

Last year, more than 200 companies and organizations contributed to the success of Operation Backpack® 2016 by organizing drives, sponsoring the campaign, fielding CrowdRise teams to fundraise on our behalf and more. We hope you will join us again, or for the first time, in 2017!

If you would like to learn more about becoming a 2017 Official Operation Backpack® Sponsor, please contact Rachel Weinstein at or (212) 496-4305. To form a fundraising team and invite family, friends and colleagues to support OBP, click here to set up your fundraiser on CrowdRise. To "adopt a product" - provide all the index cards we need, for example - contact Andrew Zibell at or (212) 496-4307.